Who We Are?

Our MissioN

Uncovering the hidden lessons behind startup failures to empower aspiring founders.

By delving into the stories of those who have dared to dream and fallen short, we aim to equip future entrepreneurs with the knowledge and tools they need to avoid common pitfalls and achieve lasting success

Our Core Values

Transparency, Innovation, Empathy, Resilience – Community 
a.k.a T.I.E.R-C 

Extraordinary Experiences

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Growth Specialist

Ayush Mishra

Hi, I’m Ayush Mishra – an entrepreneur turned storyteller with a passion for dissecting the highs and lows of India’s startup journey. Drawing from my years of experience founding and scaling ventures, I delve deep into the untold stories of failed startups, fierce competition, and the resilience of entrepreneurs who dared to dream big.

This blog is your no-nonsense guide to navigating startup challenges. It’s where aspiring entrepreneurs, changemakers, and tomorrow’s leaders find actionable insights, authentic stories, and unfiltered advice – no gas, no BS.

Join me as I explore what it takes to thrive in India’s dynamic entrepreneurial landscape.